Calade Partners, led by Debbie Newport and Laurie Tucker, is a marketing strategy and execution consultancy that builds you a roadmap for growth and profitability. Our combined expertise, experience and customized approach puts your organization on a path that leads you — step by step — to exceed your goals and achieve success…that’s what we do.
Following are a few examples of what we provide — each one offering you specific, actionable steps to take.
Strategy and Marketing Consulting
- Purpose development
- Brand consulting
- Competitive assessment
- Strategy development
- Marketing roadmap
- Database assessment
- Marketing technology
Leadership and Team Development
- Organizational and skill-set assessment
- Personal branding and mentoring
- Team dynamics assessment
- Cultural transformation
Customer Experience Management
- Customer experience mapping and analytics
- Delivering on the brand promise
- Experience design
- Experience measurement
Communications and Media
- Media mix
- Marketing communications
- Management and employee communications
Calade is a French term for a harmonious and useful
arrangement of stones, fixed to the ground.
Essentially, a cobblestone road.
arrangement of stones, fixed to the ground.
Essentially, a cobblestone road.